The Smirnoff Fiesta is set to take its party experience across Uganda this October, with a three-stop tour featuring DJs, MCs and live entertainment.
The tour will kick off in Nakawa on 3 October at Akamwesi Hostel before moving to University Inn in Mbarara on 10 October. It will conclude at Servite Hostel in Kyambogo on 31 October with a Halloween-themed edition.
The DJ-led tour will bring together a line-up of established and emerging DJs, with sets spanning hip-hop, Afro music and Amapiano.
The opening event in Nakawa will feature DJ Alisha, City Girl, Ri Deejay, Dreadlazer and Wiz J.
The entertainment will also include MC Josh, MC Saint Trevor and other performers, who will keep the crowd engaged throughout the night.
Raymond Karama, Smirnoff Brand Manager, said the Fiesta is designed to bring the brand’s party experience closer to consumers.
“Smirnoff is at the forefront of high-energy party experiences and with the Smirnoff Fiesta, we bring this experience closer to the consumer and release their party spirit,” Karama said.
“With this tour, expect a party like no other because with the Smirnoff Fiesta, everyone is involved,” he added.
Smirnoff describes the Fiesta as a pop-culture platform built around urban music, entertainment and immersive brand experiences.
Entry to the events will be available upon purchase of any Smirnoff Ice flavour.
