A newly unveiled Arua City Tower, located at the main roundabout along Pakwach Road, has stirred debate on social media — particularly on X (formerly Twitter) — with many users expressing disappointment over its design and bright yellow colour.
The towering 49.5-metre structure, which has been under construction since 2022, features space for advertising screens, a museum, restaurant, and a viewing deck. I
Many social media users criticised the monument’s aesthetics, questioning its architectural design and the choice of colour — which some associated with political overtones.
One user commented,
“Congratulations. Could you change the colour to white after the forthcoming general elections for neutrality and decency?”
Another added, “With all your architectural designs, your team came up with this? Which part of the tower represents the tribes?”
A third user didn’t hold back, saying, “Appreciate what you do, but this is such an ugly structure. The yellow colour from the sponsor made it so much worse. Some graffiti could have helped the blunt design.”
However, not everyone was critical. Some voices on X defended the project, arguing that the investment itself was a positive step for Arua City.
“Let’s be honest, he got his money and used it to build this tower. Whether it meets our expectations or not, we have no moral authority — we’ve done nothing anyway. A poor man can’t advise a rich man,” one user wrote.
Joel Aita, the Executive Director of Development Infrastructure and the project lead, responded to the backlash by emphasising the tower’s deeper meaning and purpose.
He explained that the four pillars and unifying roof of the monument represent the diverse tribes of Arua City — including the Lugbara, Aringa, Alur, Madi, Kakwa, Indians, Congolese, and Sudanese communities — symbolising unity as the foundation of prosperity.
Aita further highlighted the project’s broader objectives:
Tourism & Economic Growth: The observation deck offers panoramic views of Arua, DR Congo, and West Nile, while the fine-dining restaurant aims to attract events and boost local businesses such as hotels, restaurants, and transport services.
Cultural Preservation: The two-floor mini-museum showcases West Nile’s rich heritage, artifacts, and traditions, along with a wall of fame honouring regional leaders.
Commercial Impact: A craft shop at the base promotes local artisans, while the digital advertising screens are meant to reduce billboard clutter and enhance the city’s appearance.
Symbol of Pride: The leopard monument at the top represents West Nile’s resilience, courage, and unity.
Aita concluded that the tower’s goal is to “celebrate culture, drive tourism, create jobs, and make Arua City a vibrant hub of growth and identity.”
