Radiant has announced a sponsorship package worth Shs50 million for Lydia Jazmine’s First-Born Concert scheduled to take place this evening at Hotel Africana.
Lydia Jazmine, who is staging her first-ever concert since joining the music industry 10 years ago, serves as the brand ambassador of Radiant, a beauty and personal care brand.
‘’Jazmine joined us as a brand ambassador over two years ago, and we are so proud of the work she has accomplished for Radiant, but also as an artist. We congratulate her on staging her maiden concert and this is why we are proud to invest up to Shs50,000,000 in the First-Born concert,’’ said Robert Kitenda, Head of Marketing and Corporate Affairs.
At the concert, Radiant will unveil a new brand identity, including a new logo and products developed to cater to their clients’ needs.
‘’Radiant has consistently served customers with products that make them shine and feel great. Our dedication to customer satisfaction and innovation remains unwavering. The fresh look of Radiant has been designed to deliver exactly what you need to have good hair days and feel great every single day that you use Radiant products. We renew our commitment to providing unparalleled quality, exceptional service, and a curated selection of Radiant products,” said Lilian Kansiime, Category Manager.
Jazmine thanked the company for not only contributing to her financial stability but also for helping her maintain a polished appearance.
‘’I am privileged to have been contracted to share my experience with Radiant. The truth is, I would freely recommend Radiant to all my girls. Radiant products work. They deliver that perfect hairdo that you always aim for when you go to the salon,’’ said Jazmine.
At the concert, Radiant will offer free salon services and products to revelers so they can experience firsthand the magic of Radiant products.
