Premier Distilleries Limited has once again delivered excitement and life-changing rewards to its loyal customers in the Northern part of the country under the ongoing Bikole Masavu promotion. Over the weekend, lucky customers from Lira rode away with a brand-new motorbike, tuk-tuk and a smartphone, marking yet another milestone in the company’s effort to appreciate and give back to the communities that support its brands.
The tuk-tuk winner, Emmanuel Ogwal, a resident of Lira City, expressed overwhelming gratitude upon receiving the prize. For him, this prize is a tool of empowerment. “I am very happy to have won this tuk-tuk. It will help me do business. I really thank Premier Distilleries for this prize and I urge all customers to take part in the promotion to win big,” he said.
The Bikole Masavu promotion is a nationwide consumer reward campaign aimed at recognizing loyal customers and transforming lives through tangible, life-improving prizes such as motorbikes, household items, and other rewards. Since its launch, the campaign has created moments of joy across different towns in Uganda, with winners sharing inspiring stories of how their lives have been positively impacted.
Speaking at the handover, Godfrey Sserutta, Head of Sales at Premier Distilleries Limited, reaffirmed the company’s commitment to uplifting communities.
He said, “At Premier Distilleries, our customers are the heart of our business and that’s why we have been able to stand for 25 years. The Bikole Masavu promotion is our way of showing appreciation while also supporting individuals to improve their livelihoods. Today’s handover in Lira is a perfect example of how such initiatives can make a real difference in people’s everyday lives.”
The event drew excitement from the local community, with residents gathering to cheer and celebrate the winners. This sense of unity and joy reflects the essence of the Bikole Masavu campaign which is rewarding loyalty, creating smiles, and empowering Ugandans.
Other winners from the giveaway were, Acir Terrance, who won a brand new boda boda and Samuel Odoki who walked away with a smartphone.
Over 200,000 people are already participating the Bikole Masavu promotion which will continue running until November. As it rolls out across Uganda, more customers still have the chance to win exciting prizes. PDL encourages everyone to participate and experience the rewards of the promotion.
Buy coffee-flavoured vodka or Simba gin, check under the cap and SMS the code to 6688 to stand a chance to win prizes.
