IPSOS Uganda, a market and social research company, is excited to announce its upcoming exclusive virtual event titled “Exploring the Future of National Audience Measurement Survey: Methodology, Trends & Insights.”
The webinar is scheduled for Tuesday, 25th July 2023, from 6 pm to 8 pm, and is designed to provide valuable insights into the latest trends, challenges, and opportunities shaping the industry’s landscape.
With a focus on professionals, experts, media, advertising, marketing, and communications stakeholders, the dynamic webinar aims to unravel the Methodology used to develop the National Audience Measurement Survey.
Participants will gain knowledge about different media measurement methods and tools, guidance on selecting the appropriate media measurement tool, interpreting survey results, and leveraging them to enhance planning, programming, rate card structuring, and marketing campaigns.
As a leading information services provider, IPSOS is committed to empowering organizations and businesses with the knowledge they need to make informed decisions and thrive in a rapidly evolving business environment.
The webinar targets advertisers, marketers, communicators, content creators, media owners, and media buyers who seek to understand how to effectively use national audience measurement surveys to reach their target audiences.
This exclusive event promises to offer valuable insights and industry perspectives to attendees, equipping them with the tools necessary to excel in the ever-changing media landscape.
To reserve your spot at this must-attend industry webinar, please use this link to login: https://bit.ly/44zSm4y
